Lift off for ‘over the moon’ charity challenge!

Published On: 28th June 2019

Well North Enterprises has joined forces with Cheshire-based children’s charity Butterfly Fields Foundation to launch a new fundraising campaign, ’Over the Moon’. This exciting project is linked to celebrations of the 50th anniversary of the moon landings on 20th July 1969, and encourages people to walk, swim, jog, cycle or hop a mile and donate £1.

Anyone can take part, from individuals, families and friends to schools, businesses and community groups. The charity’s trustees got the fundraising campaign off to a flying start by walking the first mile to the moon.

“With everyone’s help, together we can make small steps or giant leaps to complete the 250,000 miles to the moon, raising money for local community projects that will increase aspiration and well being for children, young people and their families (in some of the most challenged communities) in the North West of England,” said Amy Wilkinson, who founded Butterfly Fields Foundation in memory of her daughter Maddie who died from a rare cancer at the age of six.

Working with Well North Enterprises, Butterfly Fields Foundation is also linked to The People’s Moon art project. If your fundraising activity happens before 10th July, take a photo or a video of yourself doing a mile and submit it to The People’s Moon at All the images will become part of history, forming a huge art installation that will be displayed at the Kennedy Space Center Visitor Complex, then in Times Square, New York and Piccadilly Circus, London on 20th July 2019.

Lord Andrew Mawson, Chairman of Well North Enterprises, said: “This partnership with Butterfly Fields Foundation is a great opportunity to expand our ambition to make Britain the best place to do science. We’re extending our work with Professor Brian Cox and the St Paul’s Way Trust Science Summer School to unleash science capital in communities across the North of England.

“Money raised in collaboration with Butterfly Fields Foundation will enable us to work with partners to run events inspiring children and young people to get involved in science. Whatever their background, they have the potential to be the scientists who will shape the future of our planet!”

To donate go to and share images and comments using #reachtothemoon and @butterflyfieldsfoundation.

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